Less than 25% of adolescents eat the daily recommended servings of fruits
and vegetables. Few get regular physical activity. While mothers
and caregivers are aware of the importance of healthy eating and physical
activity habits, they struggle with the best way to implement them for their
families. With obesity rates rising among children and adults, it’s
important to provide information and realistic tips for making and
sustaining healthy choices for kids.
This campaign motivates moms to encourage proper nutrition and physical
activity for their families, emphasizing that a bright future starts with a
healthy lifestyle. The notion that “Good Nutrition Can Lead to Great Things”
reinforces that healthy eating and physical activity are fuel for a kid’s
mind and body. The campaign encourages viewers to visit
www.MyPyramid.gov and
use the USDA’s Food Pyramid as an effective tool to help their children make
healthy choices
